The Hidden Costs of DIY: Why Artists Waste Time and Money Going It Alone


You’ve probably thought about building your own website.
Maybe you even tried it once.

With so many do-it-yourself tools out there — from Squarespace to Wix to WordPress templates — it seems like it should be easy.

But here’s what most artists find out the hard way:
DIY isn’t really free. It just costs you in different ways.

Let’s talk about what’s really at stake when you go it alone.

🕓 1. Time You Could Be Using to Create

Every hour spent trying to figure out plugins, resize images, or tweak mobile layouts is time you’re not painting, photographing, writing, or performing.

And let’s be honest: most artists don’t get into this to fiddle with web hosting dashboards or CSS bugs.

⏳ Artists we work with often tell us, “I spent 20 hours trying to fix something that your team solved in 20 minutes.”

When you DIY, you’re not just paying with your time — you’re paying with your energy and creative momentum.

💸 2. Money Lost in Trial and Error

That “free” builder? Not so free. Add-ons, premium templates, ecommerce tools, and stock photos add up — fast.

And then there are the mistakes:

  • Paying for the wrong hosting
  • Getting locked into a bad template
  • Buying tools you don’t actually need
  • Launching a site that looks unprofessional and hurts your reputation

All that leads to lost opportunities — grants, clients, commissions — that you might’ve landed if your site had made the right impression.

🙈 We’ve seen artists spend more on failed DIY attempts than they would’ve on a professional, done-for-you package.

🧰 3. Maintenance Isn’t Optional

Websites break. Updates fail. Domains expire. Forms stop working. Security needs monitoring.

When you DIY, all of that falls on you — often when you least expect it (like the day before your solo show opens).

Without a team, your site is always one bug away from disappearing.

🤝 You Don’t Need to Be a Web Expert — You Just Need a Team

At [Your Business Name], we specialize in template-based websites for artists that are:

  • Professional-looking
  • Easy to update
  • Fully supported by real humans

We don’t just build the site — we host it, maintain it, and support it.
So you can focus on what you do best: making art.

Final Thought: DIY Might Cost You the Most

Yes, you can build your own website.
But should you?

Your time, your creative energy, and your professional reputation are worth more than a “good enough” DIY attempt.

The right website is an investment in your career.
The right team makes sure it actually works — and keeps working.

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